Revlon stands as a globally renowned beauty powerhouse with a legacy that spans nearly a century, dating back to its inception in 1932.
From its inception, its portfolio of iconic and innovative brands, such as ColorStay, ColorSilk, PhotoReady, and Men’s Series, offers a wide and wonderful range of products for makeup, hair color and care, skincare, and fragrances. As a result, Revlon is a pioneer and a powerhouse in color cosmetics, with a reputation for excellence, quality, and trendsetting. Furthermore, Revlon also empowers people to express their unique and undeniable beauty, creativity, and confidence. Therefore, it is more than just a beauty brand, it is a lifestyle that inspires professionals to excel in their craft and make bold and brilliant statements. With Revlon, beauty becomes a powerful and persuasive tool for self-assurance and self-expression.
Company
Revlon is a global beauty company that was founded in New York City in 1932 by brothers Charles and Joseph Revson and chemist Charles Lachman. The company started with a single product, a nail enamel that used pigments instead of dyes, creating a variety of new shades. Revlon soon expanded into other cosmetics, such as lipstick, eye shadow, and mascara, and became one of the leading brands in the industry. It also pioneered many innovations, such as the first matching lips and fingertips campaign, the first beauty company to feature an African American model, and the first cosmetic commercial in movie theaters.
Revlon also diversified its portfolio by acquiring other brands, such as Elizabeth Arden, Almay, and Mitchum. Today, Revlon offers a wide range of products for makeup, hair color and care, skincare, and fragrances, and sells them in over 150 countries. Revlon’s mission is to empower people to express their unique beauty, creativity, and confidence
Vision
Revlon envisions a world where beauty is accessible, affordable, and empowering for everyone. Through our quality products and innovative solutions, we aim to inspire women to express their individuality and live boldly. We serve millions of customers across the globe, offering them a wide range of cosmetics, skin care, fragrance, and personal care products that suit their diverse needs and preferences. We are constantly striving to improve our products and services, using cutting-edge technology and research to deliver the best results. Additionally, We are committed to social and environmental responsibility, ensuring that our products are safe, ethical, and sustainable. By 2030, we aspire to be the leading beauty brand in the world, with a loyal and satisfied customer base, a positive and inclusive company culture, and a significant contribution to the well-being of people and the planet.
Revlon 2024 Products
Revlon is always innovating and creating high-quality products that surprise and delight its customers. That’s why Revlon is thrilled to announce that it will soon unveil its 2024 new products and updates on some of its existing products, featuring some of the most cutting-edge and fashionable beauty solutions in the market. No matter what your clients are looking for, Revlon has something for them. Whether it’s long-lasting makeup, vibrant hair color, nourishing skincare, or irresistible fragrances, Revlon delivers. Don’t miss the upcoming launch of the 2024 new products, and get ready to explore the latest beauty trends and styles with Revlon. Here are the new and updated products:
Hydro Fusio-oil
Revlon’s new Hydro Fusio-oil product is a 3-phase leave-in detangler that provides weightless hydration and nourishment for hair and body. First, it contains aloe vera and a prebiotic ingredient that supports the skin microbiome. Second, it makes detangling up to 7X easier and reduces breakage and damage. Third, it has a revitalizing effect on the skin, enhancing its appearance and glow. In addition, it helps to keep hair shiny and natural skin glowing and controls frizz. Furthermore, it has a new fragrance that is fresh and floral. Finally, it is ideal for all hair types and colors and is sulfate-free and vegan
Features
- 7X easier detangling
- Revitalizing effect on the skin.
- Helps to keep hair shine and natural skin glow
- Frizz control
- Weightless formula – doesn’t weight hair down/ nor greasy in skin
- Quick absorption into skin
- No residue on hair, nor skin.
Color Vibrancy
Color Vibrancy is a new product that helps to protect and prolong the color vibrancy and shine of colored hair. This product is formulated with an Anti-Oxidant [UV] system that shields the hair from fading and damage caused by sun exposure, heat styling, and environmental factors. Color Vibrancy also nourishes the hair with natural ingredients, such as cranberry extract and sunflower seed oil, that provide hydration and softness. It has a new fragrance that is fresh and floral, adding a touch of elegance to the client’s hair. Color Vibrancy products are ideal for all hair types and colors and are sulfate-free and vegan.
Features
- Color protection
- Prolongs color vibrancy and shine
- New fragrance
- Available in travel size
Curls Definition
Curls Definition is a product that helps to define, smooth, and control frizz for curly hair. it is CGM compliant, which means they are suitable for the Curly Girl Method, a hair care routine that enhances the natural beauty of curls. It also nourishes the hair with natural ingredients, such as cold-pressed apricot oil and jojoba oil. This new Revlon product revitalizes curls and reactivate them the day after. Moreover, it has a new fragrance that is fresh and fruity. Curls Definition is ideal for all curl types, from wavy to coily and are vegan and silicone-free.
Features
- CGM compliant
- Nourishes the hair
- Revitalizes curls
- Frizz control
- New fragrance
- Available in travel size
Hydro
Hydro Revlon is a product for normal to dry hair that provides weightless hydration and nourishment. It is the same formula as the Revlon Professional Equave Hydro Instant Detangling Conditioner, but it will have new features in 2024, such as frizz control and hair revitalization. Moreover, it contains aloe vera and a prebiotic ingredient that support the skin microbiome. It makes detangling up to 9X easier and reduces breakage and damage. Additionally, it revitalizes the hair, enhances its shine, and protects it from heat and environmental factors. It has a new fresh and floral fragrance. Hydro Revlon is sulfate-free, vegan, and ideal for all hair types and colors.
Features
- 9X easier detangling
- Frizz Control
- Revitalizes hair
- Available in travel size
Strengthening
Strengthening product helps to strengthen and define curls with black seed oil. It is suitable for fine, brittle, and/or fragile hair that is prone to breakage and damage. It contains a conditioner, a curling custard, and a curl revive spray that are vegan, paraben-free, sulfate-free, and colorant-free. Additionally, it has a new fragrance that is fresh and fruity. To note, Strengthening is the same existing formula as the Revlon Professional Equave Strengthening Instant Detangling Conditioner, but it will add new benefits to it in 2024. First, it will reduce hair breakage by 80%, making the hair stronger and healthier. Second, it will increase hair resistance to breakage by 5x, making the hair more resilient and elastic. Third, it will provide heat protection up to 220°C, making the hair less vulnerable to heat styling.
New Benefits
- 80% hair breakage reduction
- 5x more hair resistance to
breakage
Anti-Brassiness
Anti-Brassiness that helps to neutralize and remove yellow tones from blonde, gray, and bleached hair. It is the same existing formula as the Revlon Professional Equave Anti-Brassiness Instant Detangling Conditioner, but it will add new features to it in 2024. First, it will have an improved neutralizing effect, thanks to a higher concentration of purple pigments that balance the hair color. Second, it will maintain and refresh the blonde and gray colors, making them more vibrant and shiny. Third, it will provide heat protection up to 220°C, preventing the hair from fading and damage. Anti-Brassiness is the ultimate product for blonde, gray, and bleached hair that needs extra care and toning.
Features
- Improved neutralizing effect
- Mantains and refreshes blonde
and gray colors
Sun Protection
Sun Protection helps to protect and nourish the hair from sun exposure. It is the same existing formula as the Revlon Professional Equave Sun Protection Instant Detangling Conditioner, but it will have a new format and features in 2024. First, it will have a new spray bottle that is more convenient and easy to use. Second, it will have UV protection that shields the hair from fading and damage caused by the sun’s rays. Third, it will have moisturizing ingredients, such as aloe vera and coconut oil, that hydrate and soften the hair. Sun Protection is the ultimate product for all hair types exposed to sun, and is sulfate-free and vegan.
Features
- UV protection
- Moisturizing
Detox Micellar Shampoo
Detox Micellar Shampoo that helps to cleanse and improve the texture of all hair types. It is the same existing formula as the Revlon Professional Equave Detox Micellar Shampoo, but it will add new features to it in 2024. First, it will have a micellar deep cleansing effect, thanks to the cleansing agents that absorb impurities through micelles. Second, it will remove impurities from the hair and scalp, such as dirt, oil, and pollution. Third, it will balance the pH of the hair and scalp, and nourish the hair with keratin amino acids. Detox Micellar Shampoo is the ultimate product for all hair types that need a detoxifying and refreshing shampoo.
Features
- Micellar deep cleansing
- Removes impurities
Product Line
Revlon offers a wide range of products for makeup, hair color and care, skincare, and fragrances. Revlon is a pioneer in color cosmetics, with a reputation for innovation, quality, and trendsetting. Whether you want to enhance your natural beauty, express your creativity, or make a bold statement, Revlon has something for everyone. Revlon is more than just a beauty brand, it is a lifestyle that empowers you to live boldly and confidently. Below, you will find some of the Revlon brand product lines, along with their features and benefits. These product lines are designed to meet your diverse and evolving beauty needs, and to help you achieve your desired look and feel. Read on to discover more about these amazing products, and how they can make a difference in your beauty routine.
ColorStay
This is a long-lasting makeup line that includes foundation, concealer, powder, eyeliner, eye shadow, lip color, and more. ColorStay products are designed to resist fading, smudging, and transferring, and to provide up to 24 hours of wear. These products are also available in various shades and formulas to suit different skin types and tones, such as oily, dry, combination, or normal. ColorStay is one of Revlon’s most popular and trusted brands, and has won several beauty awards over the years, such as the Allure Best of Beauty Award, the Glamour Beauty Award, and the InStyle Best Beauty Buy Award. Moreover, ColorStay products are ideal for anyone who wants a flawless and long-lasting makeup look.
ColorSilk
This is a hair color line that offers ammonia-free, permanent, and beautiful results. ColorSilk products are enriched with keratin, silk amino acids and UV defense to protect and nourish the hair. Keratin helps to strengthen the hair structure, silk amino acids help to smooth the hair cuticle, and UV defense helps to prevent color fading and damage. ColorSilk products also deliver natural-looking, multi-tonal color that covers gray and enhances the hair’s shine. These products are available in over 40 shades, from blondes to brunettes to reds, and have a 3D Color Gel Technology that gives the hair dimension and depth. ColorSilk products are ideal for anyone who wants a vibrant and lasting hair color.
PhotoReady
This is a makeup line that delivers flawless, camera-ready looks with products such as primer, foundation, concealer, powder, highlighter, eye shadow, mascara, and more. PhotoReady products are formulated with light-reflecting pigments that blur imperfections and create a soft-focus effect. These products are also suitable for all skin types and tones, and provide SPF protection to shield the skin from sun damage and premature aging. Moreover PhotoReady products are ideal for creating glamorous and professional looks for any occasion, such as weddings, parties, or photoshoots. PhotoReady products are also tested under different lighting conditions, such as natural, indoor or flash, to ensure a flawless and photogenic finish.
Men’s Series
This is a line of grooming tools for men, such as tweezers, scissors, nail clippers, and more. Men’s Series products are made with durable and precise stainless steel blades that ensure a smooth and comfortable performance. These products are also designed with ergonomic handles and textured grips that provide better control and ease of use. Moreover these products are the perfect tools for men who want to look sharp and well-groomed, and can be used for various purposes such as trimming eyebrows, cutting nails, or shaping beards. Men’s Series products are also easy to clean and store, and come with a lifetime guarantee.
Super Lustrous
This is a lip color line that features lipstick, lip gloss, lip lacquer, and lip balm in various shades and finishes. Moreover, Super Lustrous products are infused with moisturizing ingredients, such as vitamin E and avocado oil, that keep the lips soft and smooth. Vitamin E helps to condition and protect the lips, while avocado oil helps to hydrate and nourish the lips. Super Lustrous products also deliver rich and creamy color that glides on easily and stays on for hours. These products are available in over 80 shades, from nudes to pinks to reds, and have different finishes, such as matte, glossy, metallic or sheer. Super Lustrous products are ideal for anyone who wants a luscious and versatile lip color.
So Fierce!
This is a makeup line that offers bold and fierce looks with products such as mascara, eyeliner, eye shadow, brow pencil, and more. So Fierce! products are formulated with intense pigments and innovative textures that create dramatic and eye-catching effects. Moreover, So Fierce! products are long-wearing, smudge-proof, and water-resistant, and provide lash-lifting and brow-defining benefits. These are ideal for creating edgy and expressive looks that stand out from the crowd, and can be used to create different styles, such as smokey, graphic, or colorful. So Fierce! products are also vegan and cruelty-free.
SkinLights
This is a highlighter line that adds natural-looking radiance to the skin with products such as liquid illuminator, prismatic highlighter, and face gloss. Moreover, SkinLights products are infused with light-capturing crystals that reflect and diffuse light, creating a luminous and dewy glow. SkinLights products are also lightweight, blendable, and buildable, and can be used on the face and body. Additionally, SkinLights products are perfect for enhancing and illuminating the skin’s natural beauty, and can be used to highlight different features, such as cheekbones, brow bones, or collarbones. SkinLights products are also suitable for all skin types and tones, and have a new fragrance that is fresh and floral.
Revlon Kiss
This is a lip balm line that hydrates and nourishes the lips with products such as exfoliating balm, tinted balm, cushion lip tint, and more. Revlon Kiss products are enriched with natural fruit oils, such as coconut, mango, and cranberry, that provide antioxidant and moisturizing benefits. Coconut oil helps to moisturize and soften the lips, mango oil helps to smooth and heal the lips, and cranberry oil helps to protect and rejuvenate the lips. Revlon Kiss products also deliver sheer and juicy color that enhances the lips’ natural hue. Revlon Kiss products are ideal for keeping the lips healthy and beautiful, and can be used to prep, prime, or perfect the lips.
Ultra HD
This is a makeup line that delivers high-definition and high-pigment looks with products such as lipstick, lip mousse, lip polish, lip lacquer, and more. Ultra HD products are formulated with advanced gel technology that provides smooth and weightless application, and vivid and vibrant color. Moreover, Ultra HD products are long-lasting, non-drying, and non-sticky, and provide a glossy and plumping effect. These products are great for creating stunning and sophisticated looks that make an impact, and can be used to create different effects, such as matte, metallic, or vinyl. Ultra HD products are also vegan and cruelty-free.
Products Display
Revlon offers a variety of display options to showcase its innovative solutions for hair care and styling. First, the Floor Stand Exhibitor is a cardboard floor stand that can hold up to 64 units of different products, such as Hydro, Color Vibrancy, Anti-brassiness, Curls, Strengthening, Hydro Fusio-Oil, Hydro 500ml, and Shampoo 485ml. Second, the Counter Display is a cardboard display stand with a tray on the back that can hold up to 30 units of detanglers, with 6 units in the front and 24 units in the back.
Third, the Counter Glorifier is an acrylic plexiglass display stand that can hold up to 6 units of detanglers, with a sleek and elegant design. Finally, the Mirror Glorifier is a glorifier with two suction cups that can attach to the hairdressing salon glass, with a dimension of 172 mm x 60mm x 171 mm. These display options are designed to attract customers and showcase the quality and variety of Revlon products.
Social Media Influencers and Revlon
Kandee Johnson
Kandee Johnson is a makeup artist and beauty vlogger who creates tutorials and reviews for Revlon products. She has tried Revlon’s ColorStay Brow Pencil, ColorStay Creme Eye Shadow, and Mega Multiplier Mascara. She also shows her 1.5 million Instagram followers how to achieve different looks with Revlon products.
Sabrina Carpenter
Sabrina Carpenter is a singer and actress who promotes Revlon’s makeup and hair products12. She has tried Revlon’s ColorStay Full Cover Foundation, ColorStay Looks Book Eye Shadow Palette, and Super Lustrous The Gloss. She also flaunts her Revlon hair color and style with her 10.7 million Instagram followers.
Etienne Ortega
Etienne Ortega is a celebrity makeup artist who works with Revlon on creating glamorous looks for red carpet events. He has tried Revlon’s PhotoReady Candid Natural Finish Anti. He shares his makeup secrets and techniques with his 460,000 Instagram followers, who admire his work with celebrities like Kim Kardashian, Christina Aguilera, and Kate Beckinsale