IBD Beauty
For more than 40 years, IBD has been a trusted name in the nail industry. IBD stands for International Beauty Design, and it is a brand that creates high-quality products for nail technicians.
Whether you want to offer your clients natural-looking nails, eye-catching nail art, or long-lasting enhancements, IBD has the products and solutions you need. IBD is known for its innovative technology and quality in nail products, such as hard gels, acrylics, soak off gels, and nail tools. IBD also supports nail professionals with education and resources, helping them to succeed and grow their businesses. That’s why IBD is the leading choice for nail technicians around the world.
Company
The company IBD, which stands for International Beauty Design, has a history within the nail industry. It was founded by Michelle Menard, a makeup artist with a vision to develop a nail polish that could replicate the stunning shine seen in cars. In 1920 she introduced her formula to the market, and it quickly gained popularity among nail enthusiasts. In 1932, she went on to establish Revlon as we know it today. IBD holds the distinction of being the brand to introduce gel products into the market showcasing their commitment to innovation and industry leadership. Over time IBD has consistently provided top-notch products for nail technicians including gels, acrylics soak off gels and essential nail tools.
Additionally IBD goes above and beyond by offering resources and support to help nail professionals thrive in their businesses. It comes as no surprise that IBD is widely favored by nail technicians who seek to create looking nails exquisite nail art designs or long-lasting enhancements, for their valued clients.
Product Lines
Professionals know how important it is to choose the right product for your clients’ nails. Each product line reflects a different vision, formula, and audience, offering unique advantages and possibilities. When you explore the product lines of IBD, you will find that they are designed with your needs and goals in mind. You can trust the quality, effectiveness and versatility of IBD products, as they are made with the best materials and technology in the nail industry. By using IBD products, you can enhance your skills and confidence, as well as create customized nail solutions for your clients’ preferences and problems. Whether your clients want natural-looking nails, stunning nail art, or durable enhancements, you can achieve amazing results with IBD products.
Collections
IBD is a leading brand in the nail care industry, offering a variety of products for nail professionals and enthusiasts. IBD has two lines for its collections: Mixed Mosaics and Liquid Layers. Mixed Mosaics is a collection of cool mosaic and glass-like shades, inspired by water, the most essential element on earth. The collection features shades such as Mosaic Sky, Keep It Glassy, and Pearlfect. Liquid Layers is a collection of vibrant and glossy shades, inspired by the world’s most exciting cities. The collection features shades such as Melbourne to Travel, Buenos Dias Barcelona, and London Layover. Both collections are available in Just Gel Polish and Advanced Wear Pro Lacquer, which are IBD’s signature nail color products that offer high-quality performance and long-lasting results. IBD’s collections cater to every occasion and mood, providing the tools to create stunning nail designs for clients.
Nail Enhancements
IBD is a leader in the nail care industry, with world-class technology and innovation in nail enhancements. IBD has developed iconic formulas, such as their Hard Gel segment, which has become a top seller and must-have among the best nail technicians in the industry. Hard Gel is ideal for overlays and nail extensions, as it provides the strength of acrylics with the natural clear look of gels. IBD also offers Acrylics, which are easy to apply and sculpt, and have superior adhesion and flexibility; Soak Off Gels, which are soakable and removable, and have a high-gloss shine and rich color; and Dip Powder, which are odorless and lightweight, and have a durable and long-lasting finish. Professionals can choose the best nail enhancement for clients, depending on their preference, lifestyle and nail condition. Moreover, they can customize the nail enhancement by adding glitter, color, or nail art.
Nail Color
IBD offers a variety of nail color options that provide performance and long-lasting outcomes. Their nail color collection includes Gel Polish, a gel formula that’s 100% pure and cures quickly, under LED or UV light lasting for weeks. Another option is the Advanced Wear Pro Lacquer, which combines the durability of gel with the ease of lacquer in a three-step system. Additionally, they have Professional Lacquer, a nail polish known for its pigmentation and fast drying time. These nail color products allow professionals to create manicures and pedicures for your clients by using matching shades, from the collections or experimenting with colors. To achieve a shiny finish don’t forget to apply both a coat and base coat.
Accessories
The IBD Accessories line is a collection of products designed to complement and enhance IBD nail products, aiding nail professionals and enthusiasts in achieving optimal results. The accessories consist of Prep, a dehydrating and pH balancing agent that prepares the natural nail for any nail service; Cleanse, a cleanser that removes the tacky layer from gel products and adds shine; and Seal, a sealer that protects the nail from yellowing and chipping.
Additionally, Top Coat, which is a top coat that adds a high-gloss finish to any nail color; Treat, which is a cuticle oil that nourishes and moisturizes the cuticles and nails; Remove, which is a remover that gently and effectively removes gel and lacquer products; 5 Second Glue, which is a fast-acting and strong glue for securing nail tips and repairs; and Nail Foil Kit & Transfers, which are foil sheets and adhesive that create unique and trendy nail designs.
Tools
IBD Tools line is a collection of products that are designed to help nail professionals achieve the best results with their IBD nail products. The tools include: first, Files & Buffers are essential for shaping, smoothing and shining the nails. Second, Tips And Forms are pre-shaped and easy to apply for creating flawless nail extensions. Third, Brushes are high-quality and durable for applying any gel product with precision and control. Fourth, Tools, which are stainless steel and sharp for trimming and removing excess cuticles. Finally, the Lamps are energy-efficient and ergonomic for curing any gel product in minutes.
In addition to these tools, IBD also partners with CHECI, a brand that offers professional foot files and nickel files that are safe and effective for pedicures and callus removal. Therefore, the IBD Tools line is designed to provide a safe and effective nail service for clients, using the appropriate tool for each step and product.
SPA
IBD has a line of spa products that are formulated to nourish and pamper the hands and feet. IBD’s spa products include: Manicure and Pedicure Kits, which contain everything you need for a complete and professional nail service, such as cleanser, primer, base coat, top coat, cuticle oil and lotion. The Lotions and Scrubs, are enriched with natural ingredients and fragrances for moisturizing and exfoliating the skin, such as lavender, lemon and mint. Moreover, the Cuticle Oils and Balms are infused with vitamins and antioxidants for softening and protecting the cuticles, such as almond, jojoba and grape seed. Professionals can use these spa products to provide a relaxing and rejuvenating experience for their clients, using gentle massage and pressure techniques. They can recommend these spa products to clients for their home care and maintenance
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NRU Editorial Team
NRU Editorial Team is the collective voice behind NRU Beauty Journal, the official publication of Nails R Us. Our content team develops practical articles for salon and beauty professionals in Canada, covering nail products, waxing, hair and spa supplies, salon equipment, product launches and professional education. Articles draw on product information, industry resources and Nails R Us experience serving beauty professionals.